“In 2013, the total sales volume of our factory was successfully completed. Some markets, such as FAW and overseas markets, have frequent bright spots. It goes without saying that 2013 of our factory was a fruitful and brilliant year!” FAW Wuxi Sales Relevant person in charge of the company talked about the upcoming 2013, the joy in the heart is full of words. The year of 2013 is drawing to a close. At the same time as FAW Xichai summed up its annual harvest, it did not slow down the pace of advancement. Instead, it kept this high level up until the end of the year, and continued to push forward as it retired. , to build the perfect ending of Xichai for 13 years.

The market is blooming everywhere

In the last month of 2013, FAW Xichai continued to work hard , and various types of engine products were successfully reported in the market, which together established the perfect ending of 2013 for FAW Xichai.

On December 12, 23 Xiecha Aowei 6DL2 Guosi SCR engines were successfully installed on the XMQ6129HYD4C high-end road passenger car of Xiamen Jinlong Automobile Co., Ltd., and the car was successfully turned off at one time, completing the functions from dynamic modeling and chassis matching to complete vehicle functions. Adaptive calibration of the entire vehicle development process. According to reports, this passenger car was purchased by Jinjiang Business Travel, and was produced by Xiamen Golden Dragon. Xichai and Xiamen Jinlong related personnel worked together to ensure the orderly development of the vehicle. After completing the pre-assembly of the vehicle, after several days of efforts, the adaptive development of this type of vehicle was completed, and the subsequent vehicle test was passed to meet the customer's functional requirements for the vehicle. The cooperation between the two parties is very successful. It has laid a solid foundation for the Xizi Aowei 6DL2 Guosi SCR engine to enter the high-end road passenger car market.

A few days later, on December 16th, a good news came from the other side. XiWo Bus Co., Ltd. delivered on schedule a 900I large luxury passenger car equipped with Xichai Aowei 6DL2-35E4 Xichai engine and realized Xiwo Company. This is a zero breakthrough in this sales blind spot in southern Fujian. It is worth mentioning that the negotiation of this order has benefited from the active guidance of Xichai Shanxi Branch. Xichai Shaanxi Branch learned earlier that Daxuan Long-distance Company had to purchase a shuttle transfer that facilitates employees to commute to and from work. The person in charge of the division of labor actively guided them to select Siwa Buses. Vigorously long-distance as a key dealer for the liberation of commercial vehicles, Li Huadong, general manager and even the economic and reliability of Xichai Aowei, also offered to prop up the Xichai engine inkjet propaganda in the car, and both parties hit it off.

There are many similar examples in December. After analyzing Xiichai's successful cases in detail, we will find some things in common: product quality is better, marketing team is quicker, and brand image is deeply rooted in people's hearts... so to speak, FAW The hot market of Xichai is the result of the hard work of thousands of people.

Customer satisfaction comes back

In addition to being recognized by the market, the hard work of FAW Xichai in 2013 also received the recognition of its customers and partners.

Recently, Jianghuai Automobile's supplier conference in 2014 was held in Hefei. Xichai won the “Excellent Supplier” award from JAC. Jiang Xinghuai, general manager of Jianghuai Automobile Co., Ltd. personally awarded Xichai with personal awards and encouraged and affirmed Xichai's work. He also hoped that Xichai will give Jianghuai more support and assistance in 2014. The acquisition of this “excellent supplier” is of great significance to Xichai, which is not only an affirmation of Jianghuai’s work on Xichai, but also shows that Xichai has made new breakthroughs in the Jianghuai market. According to the relevant person in charge of FAW Xichai Sales Co., Ltd., Xichai has maintained a deep and cooperative relationship with Jianghuai in terms of product layout, material supply, and network construction. Xichai fully supports the Jianghuai market with its long-term development and mutual win-win attitude. To meet the needs of Jianghuai.

Coincidentally, FAW Xichai Heilongjiang Branch also received good news recently. The service manager of the unit, Lu Zongyin, received a gift entitled “Xichai assists Deere products from the customer and product support team of John Deere Investment Co., Ltd.”. The banner of "Quality Service Users Reassurance" is not only the honor of the Xichai Heilongjiang Division, but also the praise of John Deere's market service personnel and user groups for Xichai's "core service." According to reports, during the more than 50 days of busy service activities, the Xichai Service Room elaborated the service plan at the beginning of the activity and organized visits to various agricultural equipment manufacturers one by one, which communicated matters concerning multi-party cooperation. The service director is also on the frontline, inspecting and implementing the preparations for the provinces, and instilling the importance of escorting the farmer. It is precisely with such a sincere attitude and the superb technology and lean system demonstrated by Xichai during the event that made Xichai's brand image of “core service” effectively communicated and received good comments from the vehicle manufacturer.

In 2013, Xichai gained a lot of honors for its products and services, and Xichai's excellent products and meticulous service have accumulated a good reputation for Xichai and formed a wide range of brand benefits.

In 2013, FAW Xichai was doing something against the backdrop of an unfavorable overall environment and achieved remarkable results. We have reason to believe that the fascinating FAW Xichai will be able to overcome difficulties and create new glory in 2014, and go further towards the ideal of “national brand, high-end power”.  

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